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Showing posts with label Southern Fashion House. Show all posts
Showing posts with label Southern Fashion House. Show all posts

14 May 2014

Bird Nest Box

A few weeks ago, my favorite southern boutique, Deja Vu, sent me one of their Bird Nest Boxes to review. The Bird Nest Box is Southern Fashion House's answer to a subscription box, and it does not disappoint. With their box, every month subscribers receive a jewelry item, a few hair ties, a coupon for Deja Vu, and an extra surprise, all for $25. 


I have to admit that while I enjoyed getting the jewelry item, my favorite piece by far was the coupon included in the box. It's for 40% off of the store which means that I can grab one of the Judith March dresses I've been eying for a fraction of the price.



Subscription boxes are so addicting, but I adore the happiness they bring each time I open my mail box. There are tons of options for boxes out there, but this one has been one of my favorites to receive. Give it a try, and let me know what you think! 
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I was gifted a subscription box to try for this post, but all opinions are my own. 

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18 April 2014

Friday's Fancies: Easter Style

In my family, we always got a new outfit for Easter Sunday. Sometimes it came in our Easter baskets, and sometimes we went shopping weeks in advance. It always made heading to Easter mass even more exciting for us kids. I didn't get a new outfit this year, but if I had, it might have looked a little something like the one below. Spring colors, beautiful baubles, and a fabulous patterned bag.




I hope you have a wonderful weekend with your family & loved ones! 
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07 February 2014

Friday's Fancies: My Atlanta Apparel Mart Experience

Last Thursday, I had the chance of a blogger-lifetime to attend Atlanta Apparel Mart to pay a visit the Judith March & Missy Robertson booths and take some behind-the-scenes pictures of the spring collections. It. was. incredible!

Not only did I get to see the market gals in action, but I got snap a few pictures of all of the new merchandise. After spending about an hour in the booths, I headed to a press conference with Stephanie Carter, Missy Robertson, & Christy Carlisle Smith. The Missy Robertson for Southern Fashion House line is truly phenomenal and hearing the story was a great way to get to know the process of how the collection came to be more intimately. I even brushed aside the butterflies and asked a few questions of the leading ladies. They were too sweet to pose for a picture with me after the press conference!

While there, I met up with the lovely girls of Village Boutique in Auburn and Cotton & Twine in Dalton. They were all so kind to give me a few "mart tips," and we had a blast chatting it up about the fashion surrounding us. And then...there was a fashion show. And I don't think I stopped smiling for the entire thing.

Colors, bell-sleeves, and embroidery strutted down the catwalk while I tapped my camera as fast as it would go. I was so in my element and loved every minute of being there. I left with a hug (!) from Stephanie and a day of awesome memories.


Be on the look-out at your local Judith March retailers for all of the new SFH goodies coming your way!

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05 February 2014

Missy Robertson for Southern Fashion House

Breathable fabrics, longer hemlines, silhouettes for "real" women, and a whole lot of southern charm are the things that make the new Missy Robertson for Southern Fashion House collection absolutely, well, perfect. Debuting just last week in Atlanta, the line hails from Robertson's Louisana roots and Stephanie Carter's eye for design.  Punchy colors, intricate crocheting, and unique silhouettes make the line appealing for women of all ages. But, the real story of the clothes lies behind the seams.


The debut has been almost a year in the making, and the story is laced in, more than anything, friendship. Settling for nothing but the best for her clothing line vision, Duck Dynasty star Missy Robertson, made the call to Stephanie Carter, head designer and founder of the widely successful Judith March brand, on a Friday. True to her go-getter personality, Carter jumped on the opportunity and agreed to a meeting one week later. Pulling together a dream team to prepare, Carter presented Robertson with thirty sample frocks and blouses the following week. Thus began the first steps in the Missy Robertson for Southern Fashion House line, as well as the foundation of a wonderful friendship.


While the duo's partnership is definitely focused on business, there is a certain level of sisterhood among the pair as well. They finish each others' sentences; they belly-laugh. Watching them work together makes the onlooker realize that this relationship is much more than a business deal; it is a bond, a camaraderie, a companionship. This partnership has real staying power. 

Carter says, "I'm a firm believer in the fact that God opens doors," and she asserts that the idea for a more modest line with longer hemlines that appealed to an older age-group had been tugging on her heart-strings for quite some time. She just needed the right charge to come along and nudge her towards believing in the bigger picture, and that's what Robertson did.


Robertson adds that modesty is a key part of the collection; there's no need to show "every nook and cranny" a woman has to offer, she explains. She also wanted women to be able to feel good in her pieces and to be comfortable in every aspect of their daily routine. From volunteering at school to spending an evening with their husbands, the line is meant to be versatile. Further, Robertson's Southern Fashion House collection aims to flatter with cuts that specifically make the tummy look smaller and the legs sharper. CEO Christy Carlisle Smith adds that the line's silhouettes are modeled after a look that Southern Fashion House has perfected; it's a familiar design with a more mature personality. Adding to the "real woman" appeal is the fact that size extra large now makes an appearance in the Missy Robertson line; the first brand in Southern Fashion House to do so. 


Starting a fashion empire in the deep south definitely has challenges, but Carter has risen to the occasion, "It allows people to think creatively and design what women want without any distractions." Smith adds, "We certainly know how to take care of the business side of things, but we know how to relax as well."

This has got to be one of the secrets of the Southern Fashion House company because their brands keep getting smarter, their company bigger, and their clothes better. The future for Missy Robertson for Southern Fashion House is bright; she's in good hands.





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