Probably Polka Dots 3 Easy Ways to Integrate Video | Probably Polka Dots

27 April 2016

3 Easy Ways to Integrate Video

It's been said once, and it'll be said again, video is king in 2016. Whether in long form or short spurts, video is changing the face of social media one 15 second clip at a time. Facebook is even rewarding video content by moving it up in your feed. Beyond being the way to stay in the social media game, let's be honest: video content is just plain fun. And it doesn't have to be difficult either. Stay on top of algorithm changes and have fun with your social platforms by integrating video easily with these apps:

Boomerang: Boomerang records a video in short bursts and then plays it on a loop. Since Boomerang is easily incorporated into Instagram, it's a great way to experiment with video content. One of my Boomerang video's has gotten over 255 views (even though it only received 38 likes - shows just how powerful video content can be!). 

Magisto: Magisto was actually my first foray into video content. Record short snippets of video and upload them into Magisto. Next, Magisto chooses the best parts of each video and uses those pieces to create one full-length, edited movie. I made the video seen here with Magisto. 

iMovie: iMovie is definitely the top tier of video making. While it's not necessarily as easy as the apps above, it is a fantastic way to edit video content for social media and beyond. I love the ability to add unique text and music, and I like being able to clip videos and put them back together. iMovie take a little bit longer, but the time here is well spent! 

Oh, and one more tip for video: if you're on Snapchat, consider downloading your snap stories and reusing them to produce video content. Kind of like I did here. :) 

Any other video editing apps I should know about? Share them in the comments below! 

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